One aspect of in-person shopping that online shopping can't replicate is the opportunity to touch a product before buying it. Does this difference matter? In an experiment, researchers asked one group of participants to touch a mug and a toy, while another group was prohibited from touching the two items. The participants were then asked how much money they'd pay for the items. People who got to touch the items were willing to pay much more money for them than were people who weren't allowed to touch the items. This finding suggests that _______

Which choice most logically completes the text?