Mashaal Masha
Time Participants Spent Reading about Five London Museums
Museum Name Ranking Percentage of total time spent reading about the museum by participants provided with ranking Percentage of total time spent reading about the museum by participants not provided withranking
British Museum 1 36 18
National Gallery 2 21 20
Natural History Museum 3 13 22
Tate Modern 4 16 17
Victoria and Albert Museum 5 14 23
 
Researchers recently experimented to understand how we use rankings to make decisions. They created a fictitious travel website describing five museums in London. Then, they invited two groups of participants, who had never visited the museums, to review the site and select the museum they would be most likely to visit. Meanwhile, the researchers tracked the amount of time each participant spent reading about each museum. For one group, the website ranked each museum, titling the page “The Top 5 Museums in London.” For the other group, the museums and their descriptions were not ranked. The researchers concluded that when reviewing ranked lists, we tend to focus on the top-ranked option. 

 

Which choice best describes data in the table that supports the researchers' conclusion?
Difficulty: Easy
A: 

Participants who were not provided with a ranking of the museums spent roughly equal amounts of time reading about each museum.

B: 

Participants who were provided with a ranking of the museums spent disproportionately more time reading about the British museum.

C: 

Participants who were provided with a ranking of the museums spent the least amount of time reading about the Natural History Museum.

D: 

Participants who were not provided with a ranking of the museums spent the most time reading about the Victoria and Albert Museum.

Sponsored Ads