MM
Mashaal Masha
Feb 05, 2024
| Newspaper | Total revenue change ($ in thousands) | Percentage change (%) | Newspaper size |
|---|---|---|---|
| Los Angeles Times | 93,966 | 12.5 | large |
| The New York Times | 235,788 | 20 | large |
| The Denver Post | -3,765 | -1 | small |
| Sun Sentinel | -24,899 | -11.9 | small |
| Chicago Tribune | 94,492 | 19 | large |
Digital paywalls restrict access to online content to those with a paid subscription. In an investigation of the effect of paywalls on newspaper company revenues for print and digital subscriptions and advertising, Doug J. Chung and colleagues compared actual outcomes (with a paywall) to control estimates (without a paywall). The researchers concluded that introducing a paywall is generally more beneficial for larger newspapers, which have high circulation and tend to offer a substantial amount of unique online content.
Which choice best describes data from the table that support Chung and colleagues' conclusion?
Difficulty: Easy
A:
The Chicago Tribune and the Los Angeles Times had similar total revenue changes, but the Los Angeles Times had a smaller percentage change.
B:
The Los Angeles Times had a 12.5% revenue change, while the Chicago Tribune had a 19% revenue change.
C:
The New York Times had a 20% revenue change, while the Denver Post had a -1% revenue change.
D:
The Denver Post had only a -1% revenue change, which was the smallest percentage change of the selected companies.
ID: 65c0e7e5c3bbcad36e359579